SERIF TV Applicant Company : SAMSUNG ELECTRONICS CO., LTD.

Award of the Prime Minister , 2016

• Brand : SAMSUNG ELECTRONICS
• Category : Household appliances

• Designer :
  • Ronan & Erwan Bouroullec
  • Yun-je Kang,Kang-il Chung
  • Dong-hee Won, Kyu-mi Han

Features	With the best technology, SERIF TV provides consumers with a more elegant viewing experience by being designed to sit naturally within the home. SERIF TV forms a clear capital “I” shape, its slim body broadening to form a shelf-like surface at the top. The design means it can stand seamlessly in the home by resting on its own base.

The First Sales Date	2015-11-03
The First Retail Price	1990000 won
Design Award Record/ Quality or Standard Assurance Certificate Record	Name of Certificate : IDEA 2016 Authorization Code : http://www.idsa.org/award	Name of Certificate : iF Design Award 2016 Authorization Code :

Applicant Company : SAMSUNG ELECTRONICS CO., LTD.

Address	33, Seongchon-gil (689, Umyeon-dong), Seocho-gu, Seoul
Tel	02-6147-5402
Fax	02-6147-6963